Quick tips on designing brilliant E-Commerce websites
Nowadays, possessing a brilliant website has become the latest trend among the business professionals across the world. Yes, it is due to an excellent website that a business owner is able to hone the reach of his/her business. By attracting traffic towards his/her business website, the business professional is able to convert mere visitors to high paying leads. This post of mine would provide you with a few quick tips on designing an excellent E-commerce websites.
- Focus target audience– In order to come up with an effective e-commerce website, it is primarily important for you to focus on kind of audience you intend to target via your website. Doing this would also assist you in choosing the best e-commerce website design for your site.
- Opt for reputed website development company– By choosing a reputed website development company; it would become convenient for you to manage the creation of your e-commerce website.
- Go for a CMS-based website– Always opt for a CMS-based website which would allow you to do any kind of changes to the content that has been placed on your e-commerce website. You need not contact the concerned website development company again and again, regarding the modification of the site’s content.
- Opt for SEO-friendly website designing and development– With constantly growing online competition, it is absolutely essential for you to choose the website design which is seo-friendly and would assist your site in getting featured on the top of all the major search engines.
- Ensure excellent payment gateway integration– Since shoppers visit e-commerce website for every kind of convenience, so it is your duty to ensure that the best payment gateways are being integrated to your e-commerce website.
I am sure these handy tips would definitely help you with the creation of an excellent e-commerce website.
Features of SEO Friendly Website Designing
Making a website popular is a tricky task. The level of competition that a site has to face is immense, and the website managers have to make constant efforts to keep the site ahead of the rest. Popularity does not only mean getting traffic on a website, but it also means retaining the people who reach the site. If the visitors leave the site in a hurry, without spending even two to three minutes on the various pages, or do not go beyond the landing page, then the site needs to be improved.
Every website designer has to keep in mind the issues that influence search engine optimization (SEO). This is necessary because some qualities have to be incorporated in the site at the designing stage, and if these aspects are ignored, then it can be tough to improve the site later. SEO Friendly Website Designing has emerged as a dedicated domain of web designing, wherein the designers collaborate with search engine optimization professionals, and gain an insight into the features to be maintained in the site. A few aspects are described here:
- Space for content: The designers must consider the need for placing content on the website, and must leave ample space, so that the content can be written easily. Rich content that uses targeted keywords is necessary to promote the site in a focused manner, and engage the reader.
- Judicial use of images: The images must be used in such a manner that they do not make the site unusually heavy. If required, the images can be modified on Photoshop, and then placed on the site. Moreover, use of images that are common and are already appearing on competitive websites, or have copyright issues, must be avoided.
- High page loading speed: The coding that is done for the site must be compact, so that the time taken for loading the site can be reduced.
These features are important for a Flash Website Designing Company, as the use of Flash can sometimes make a site slow. However, by using Flash in the correct manner, a website can be made attractive, as well as effective.
Process followed by a Website Designing Company in Delhi
The process of creating a website involves many professionals who are expert in their respective fields. These professionals handle the various aspects of website designing and development process, working as a team at a Website Designing Company in Delhi. It takes seamless collaboration and clear understanding between these professionals in order to complete the work without any glitches in a timely manner. The steps of the process can be described as below:
• Discovery: in this step, the professionals and the client will finalize and analyze the needs of the website through a combined effort. The purpose and objective of making the site must be clear. The visual look and the format have to be decided and conveyed to the designers. Functionality, technical details and navigation on the website also need to be assessed for the developers.
• Design: once the team gets the brief, the designers start working on the site. They prepare a template, suitable for the website. The graphic designers will pay attention to the contents, functionalities, color combinations and images to be used on the website. A few options may be given to the client for finalization of the design.
• Development: the designing will follow the development of the site, wherein the developers create the coding, working with HTML and CSS template. The team associated with a Website Designing Company in Thane creates flawless codes that make the functionality perfect. A methodological code will lead to elements that are meaningful. They create order forms, content management systems, data tables and shopping carts. Once the programming is complete, they test each aspect to ensure that all functionality is in working order. The W3C validation tool can be used to check the validation. The template has to be tested using various browsers to see whether all aspects of design and functions work smoothly across platforms or not.
• Launch: After the site is complete from all angles, the team will launch it. This means that the files that were till now being hosted locally will now be shared with the main server so that the website is visible to everybody. If the task is limited to redesigning of a site, then the launch will mean applying the new template to the already running site.
• Maintenance: like all assets, a website also has to be maintained. The page speed of the website has to be checked to see if it is fast enough. The content also has to be refreshed. It is a good idea to add news and images to the site to give it a dynamic feel.
If you have a smashing site that is a perfect example of this process, share it with us here.
