A website is created and upgraded with an aim to attract more and more traffic towards it and provide whatever assistance the visitors are looking for. Similarly, a school website should also be created in order to offer all the information’s related to school, admission, curriculum, E-learning and classroom learning techniques, fees structure, extra activities and facilities for students and an enquiry page for parents’ concern. School website can also incorporate some video clippings, images and audio recordings make it more dynamic. These websites and its features act as a layout for promoting school’s public image. However, all these features can be grouped and divided into various segments of the website, hence following functionalities should be there in a school website –
- Owning a domain name- Foremost importance is to check and be updated that school website own its domain name or not? If, yes, then it should be continuously updated so that chance of blocking and expiring the website get diminished.
- User friendly – Is your website user friendly or it is creating trouble for parents? With the incorporation of heavy technology and traffic generating concept, we often forget to make our websites user-friendly. Never forget that your website is a connection between your existing and would be an audience, and you, thus they should feel hands free on your website. Following functions are essential to be eyeing on –
- Proper working of payment gateway- This is for the convenience of parents if they prefer doing online payment of the fees and other requisites.
- Accessibility of forms and registration – Online registration, downloading and filling of forms should be handy for parents.
- Visitors section – Probable visitors to a school website are existing guardians, would be guardians, alumni, staff members and aspiring candidates for a career in academics. Hence, your school website should contain different and detailed sections for each of these visitors segment. As, satisfied and virtual visitors are probably the active ones: they can generate more and more traffic towards the website. Also, it will help you in understanding and fulfilling the expected demands of these audiences.
- Incorporation of facts and figures – Addition of management information system, upcoming events, calendars, important notifications and social media activities on the website will trim down the administration checklist.
Hence, these above mentioned components can make your school website attractive and useful too.
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